How Ethical Is Tommy Hilfiger? - Good On You (2024)

Words: Solene Rauturier

Category: Rated

Published: 27 Oct 2021

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Tommy Hilfiger is a quintessential American label, but just how ethical is it? This article is based on the Tommy Hilfiger rating published in October 2022.

Tommy Hilfiger is the epitome of classic American preppy fashion. Founded in 1985 by Tommy Hilfiger, the namesake label has grown to be one of the most recognised premium brands in the world.

In 2020, the brand with the trademark blue, red, and white rectangle logo (which was bought out by PVH in 2010) launched its “Make It Possible” initiative, a sustainable fashion program designed to reduce the brand’s impact on the planet and improve the lives of the people in the company’s value chain.

So, how is Tommy Filifiger’s plan towards sustainability going? How is the famous American brand impacting the planet, people, and animals? How ethical is Tommy Hilfiger?

Environmental impact

We rate Tommy Hilfiger “It’s A Start” for its impact on the planet. The brand uses some eco-friendly materials, including recycled materials. In Spring 2019, Tommy Hilfiger launched its first 100% recycled cotton denim jean, using leftover cotton scraps from cutting tables and factory floors and fabrics made from recycled plastic bottles.

The brand has also set a science-based target to reduce greenhouse gas emissions generated from its own operations and supply chain, and has a policy approved by CanopyStyle to prevent deforestation of ancient and endangered forests in its supply chain.

But we found no evidence that Tommy Hilfiger is on track to meet its greenhouse gas emissions target nor that it minimises textile waste when manufacturing its products.

Tommy Hilfiger wants its products to be circular by 2030, and while these first steps are commendable, it’s not quite there yet.

Labour conditions

When it comes to people, the American brand is also rated “It’s A Start”. Tommy Hilfiger says it wants to create “a workplace where everyone has the opportunity to maximise their potential”, but is that really the case, and does it apply to everyone in the supply chain?

The brand is somewhat transparent, having received a score of 59% in the Fashion Transparency Index. It publishes information about its supplier policies, audits and remediation processes; a detailed list of suppliers in the final stage of production; some information about the findings of supplier audits, and some information about forced labour, gender equality, or freedom of association.

And while some of Tommy Hilfiger’s supply chain is certified by the FLA Workplace Code of Conduct and the brand has a project to improve wages in its supply chain, we found no evidence it ensures payment of a living wage. What’s more, the brand discloses policies to protect suppliers in its supply chain from the impacts of COVID-19, but not workers.

Animal welfare

Finally, we rated Tommy Hilfiger “Not Good Enough” for its impact on animals. The brand has a formal animal welfare policy aligned with Five Freedoms, and it does not use angora, fur, or exotic animal skin. However, it still uses leather, wool, exotic animal hair, and down (accredited by the Responsible Down Standard). It traces some animal products to the first stage of production, but should be more transparent about the origins of its animal-based products to achieve a better score here.

Overall rating: It’s a start

So, how does Tommy Hilfiger fare overall? We gave Tommy Hilfiger a general rating of “It’s A Start”. The brand is making some progress and has set some ambitious goals, but it still has a lot of work to become more sustainable and ethical. The brand could start by reporting on its progress towards achieving its greenhouse gas emissions reduction target, paying its worker a living wage, and using less—or even better, zero—animal-derived materials in its products.

Note that Good On You ratings consider 100s of issues, and it is not possible to list every relevant issue in a summary of the brand’s performance. For more information, see our How We Rate page and our FAQs.

See the rating.

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Editor's note

Feature image via Tommy Hilfiger, all other images via brands mentioned. Good On You publishes the world’s most comprehensive ratings of fashion brands’ impact on people, the planet and animals. Use our Directory to search more than 3,000 brands.

How Ethical Is Tommy Hilfiger? - Good On You (2024)

FAQs

How Ethical Is Tommy Hilfiger? - Good On You? ›

Overall rating: It's a start

Is Tommy Hilfiger a good brand ethical? ›

Tommy Hilfiger, an American fashion company owned by PVH Corp, is given a low Ethical Rating by The Good Shopping Guide. Unfortunately, this brand receives a low Good Shopping Guide Ethical Score in our Ethical Fashion Retailers Ratings Table and has therefore not yet met our minimum benchmark.

Is Tommy Hilfiger woke? ›

The 68-year-old has adopted the vernacular of his young collaborators. Everything is “epic”, and he assures me he is “woke” (“I really believe that there are some businesses and some companies that are awake and some that are not. We are very woke”).

Does Tommy Hilfiger use real fur? ›

Tommy Hilfiger

The company, which is owned by PVH Corp, stopped showcasing fur in 2007, and banned exotic skins in 2020 – including crocodiles, alligators, snakes, lizards, marine animals, kangaroos, ostriches and emus.

Why did Tommy Hilfiger fall off? ›

In an interview in 2001, Thomas reflected on his mistakes. He said that they tried to be at the forefront of trends by introducing the coolest and most advanced clothes. They were essentially oversupplying the demand. The consumers really did not respond to the new initiative.

Which brands are most ethical? ›

Which brands make what ethical clothing?
BrandMen's clothing?Women's Clothing
Brand NomadsMen's clothing? YesWomen's Clothing Yes
Brand NudieMen's clothing? YesWomen's Clothing Yes
Brand OutsiderMen's clothing? NoWomen's Clothing Yes
Brand Oxfam (secondhand)Men's clothing? YesWomen's Clothing Yes
25 more rows
Apr 15, 2024

Is Tommy Hilfiger socially responsible? ›

In 2020, the brand with the trademark blue, red, and white rectangle logo (which was bought out by PVH in 2010) launched its “Make It Possible” initiative, a sustainable fashion program designed to reduce the brand's impact on the planet and improve the lives of the people in the company's value chain.

What religion is the owner of Tommy Hilfiger? ›

Hilfiger grew up as the second oldest of nine children in an Irish Catholic family in Elmira, a small town near Cornell University. His father was a watchmaker and his mother was a nurse. In 1969, Tommy Hilfiger bought jeans for $150 that he sold to local youth.

What demographic wears Tommy Hilfiger? ›

* Style: Known for its casual, sporty, and youthful aesthetic, Tommy Hilfiger offers a wide range of clothing, accessories, and fragrances. * Target Market: Primarily targets younger demographics with its trendy and affordable apparel, making it popular among the mass ma.

Does Nike own Tommy Hilfiger? ›

Does Nike own Tommy Hilfiger? No, Nike does not own Tommy Hilfiger.

Is Tommy Hilfiger high quality? ›

The brand was an instant hit, and within a few years, it had become one of the most popular fashion labels in the world. Today, Tommy Hilfiger is a global brand with a presence in over 90 countries, and it's known for its high-quality clothing, accessories, and fragrances.

What is so special about Tommy Hilfiger? ›

Classic American Style: Tommy Hilfiger is known for its classic American style, which is associated with straightforwardness, elegance, and carefreeness. Its collections often include iconic elements such as polo shirts, striped patterns, and nautical motifs.

Is Tommy Hilfiger vegan? ›

No, Tommy Hilfiger is not vegan.

Tommy Hilfiger might offer some vegan products, however because this company is not cruelty-free, it's recommended to avoid any products they offer even if they are vegan. Brands can be cruelty-free without being vegan, and claim to be vegan without being cruelty-free.

How ethical is Tommy Hilfiger? ›

Here we rate Tommy Hilfiger “Not Good Enough”. These are a few factors influencing its score: Little of its supply chain is certified by crucial labour standards that help ensure worker health and safety, living wages, and other rights. It received a score of 41-50% in the 2023 Fashion Transparency Index.

Who wears Tommy Hilfiger clothes? ›

Who wears Tommy Hilfiger? So widely recognised, there are so many faces who have been spotted wearing Tommy Hilfiger over the years. In more recent years musicians, models, sportsmen and more all support the iconic brand. Lady Gaga, Chainsmokers, Lewis Hamilton, Georgia May Jager - the list goes on.

Who buys Tommy Hilfiger? ›

Hilfiger sold his company the Tommy Hilfiger Corporation, the umbrella for 14 product lines, for $1.6 billion in 2006. In March 2010, Phillips-Van Heusen, owner of Calvin Klein , bought the Tommy Hilfiger Corporation for $3 billion.

Who is the most ethical fashion designer? ›

2. Stella McCartney. Stella McCartney stands as a beacon of sustainability in the fashion world since the inception of her eponymous brand in 2001. Renowned for her cruelty-free ethos, she pioneers the exclusion of leather, feathers, fur, and skin from her designs, championing ethical fashion practices.

What is the quality of Tommy Hilfiger products? ›

Quality: The brand is known for its commitment to quality, and its clothing is made to last. From the materials used to the construction of its garments, Tommy Hilfiger takes pride in making products built to last. Affordability: Despite its reputation for quality, Tommy Hilfiger is also known for its affordability.

Are Tommy Hilfiger products made in China? ›

#4 Where are Tommy Hilfiger clothes made? Tommy Hilfiger clothes are made in China and Vietnam but the brand works closely within the local communities of their productions factories to create the best product made in the best conditions.

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