Published by Nov 13, 2023
In 2023, Tencent remained the most valuable Chinese brand with a brand value of over 141 billion U.S. dollars in Milward Brown's BrandZ Global Top 100. Alibaba secured its second place with almost 92 billion U.S. dollars, followed by the alcohol manufacturer Moutai.
Most valuable brands of China as of May 2023, based on BrandZ evaluation (in million U.S. dollars)
| Characteristic | Brand value in million U.S. dollars |
|---|---|
| Tencent (media & entertainment) | 141,020 |
| Alibaba (retail) | 91,898 |
| Moutai (alcohol) | 87,524 |
| TikTok (media & entertainment) | 44,349 |
| Meituan (service platform) | 32,029 |
| Huawei (consumer technology) | 30,847 |
| Haier (IoT ecosystem) | 30,485 |
| JD (retail) | 26,601 |
| ICBC (bank) | 25,419 |
| SHEIN (apparel) | 24,250 |
| China Mobile (telecom) | 23,231 |
| Nongfu Spring (food & beverages) | 21,764 |
| Ping An (insurance) | 21,183 |
| AIA (insurance) | 19,231 |
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