Celebrities React to Balenciaga Ad Scandal: Lala Kent, More (2024)

Using their voices. As Balenciaga continues to face backlash over an ad for its Spring/Summer 2023 collection, celebrities are speaking out against the brand — and taking action.

Jason Aldean‘s wife, Brittany Aldean, shared her perspective via Instagram on Wednesday, November 30. The 34-year-old North Carolina native uploaded — and subsequently deleted — a photo of herself holding bags full of Balenciaga products and seemingly tossing them in the garbage. “It’s trash day @balenciaga,” she captioned her post.

Brittany’s social media activity comes shortly after the fashion brand issued a public statement regarding the campaign for its upcoming line. The ad featured children holding purses — which were designed to look like teddy bears in BDSM-inspired apparel — while surrounded by other Balenciaga items. In additional pictures, which did not include the kids, seemingly showed some pages from a Supreme Court case on child p*rnography.

The controversial marketing prompted an uproar on social media, and the brand pulled the images amid the scandal. “We sincerely apologize for any offense our holiday campaign may have caused. Our plush bear bags should not have been featured with children in this campaign. We have immediately removed the campaign from all platforms,” read a statement shared via Balenciaga’s Instagram Story on November 23. “We apologize for displaying unsettling documents in our campaign. … We strongly condemn abuse of children in any form. We stand for children’s safety and well-being.”

Several days later, the company further addressed the decisions that led to the photo shoot in a lengthier statement. “This was a wrong choice by Balenciaga, combined with our failure in assessing and validating images. The responsibility for this lies with Balenciaga alone,” an Instagram memo asserted. “We want to learn from our mistakes and identify ways we can contribute. Balenciaga reiterates its sincere apologies for the offense we have caused and extends its apologies to talents and partners.”

Along with Brittany, Lala Kent voiced her concerns with the ad before it was pulled. The Bravo star, 32, asserted via her Instagram Story that she doesn’t own any Balenciaga clothing and encouraged the brand to “do better.”

As the controversy blew up, Kim Kardashian was called out for her close working relationship with the fashion house. She broke her silence on the “disturbing” photo shoot on November 27.

“As a mother of four, I have been shaken by the disturbing images. The safety of children must be held with the highest regard and any attempts to normalize child abuse of any kind should have no place in our society — period,” she tweeted. “I appreciate Balenciaga’s removal of the campaigns and apology. In speaking with them, I believe they understand the seriousness of the issue and will take the necessary measures for this to never happen again.”

Scroll down to see how celebrities are responding to the Balenciaga advertising controversy:

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Celebs Ditch Balenciaga Amid Backlash for BDSM-Style Teddy Bear Advertisem*nt: Brittany Aldean, Lala Kent and More

Using their voices. As Balenciaga continues to face backlash over an ad for its Spring/Summer 2023 collection, celebrities are speaking out against the brand — and taking action.Jason Aldean's wife, Brittany Aldean, shared her perspective via Instagram on Wednesday, November 30. The 34-year-old North Carolina native uploaded — and subsequently deleted — a photo of herself holding bags full of Balenciaga products and seemingly tossing them in the garbage. "It's trash day @balenciaga," she captioned her post.Brittany's social media activity comes shortly after the fashion brand issued a public statement regarding the campaign for its upcoming line. The ad featured children holding purses — which were designed to look like teddy bears in BDSM-inspired apparel — while surrounded by other Balenciaga items. In additional pictures, which did not include the kids, seemingly showed some pages from a Supreme Court case on child p*rnography.[sendtonews type="float" key="YlTAYTgPAx-2828147-14453"]The controversial marketing prompted an uproar on social media, and the brand pulled the images amid the scandal. "We sincerely apologize for any offense our holiday campaign may have caused. Our plush bear bags should not have been featured with children in this campaign. We have immediately removed the campaign from all platforms," read a statement shared via Balenciaga's Instagram Story on November 23. "We apologize for displaying unsettling documents in our campaign. ... We strongly condemn abuse of children in any form. We stand for children’s safety and well-being."Several days later, the company further addressed the decisions that led to the photo shoot in a lengthier statement. "This was a wrong choice by Balenciaga, combined with our failure in assessing and validating images. The responsibility for this lies with Balenciaga alone," an Instagram memo asserted. "We want to learn from our mistakes and identify ways we can contribute. Balenciaga reiterates its sincere apologies for the offense we have caused and extends its apologies to talents and partners."Along with Brittany, Lala Kent voiced her concerns with the ad before it was pulled. The Bravo star, 32, asserted via her Instagram Story that she doesn't own any Balenciaga clothing and encouraged the brand to "do better."As the controversy blew up, Kim Kardashian was called out for her close working relationship with the fashion house. She broke her silence on the "disturbing" photo shoot on November 27."As a mother of four, I have been shaken by the disturbing images. The safety of children must be held with the highest regard and any attempts to normalize child abuse of any kind should have no place in our society — period," she tweeted. "I appreciate Balenciaga's removal of the campaigns and apology. In speaking with them, I believe they understand the seriousness of the issue and will take the necessary measures for this to never happen again."Scroll down to see how celebrities are responding to the Balenciaga advertising controversy:

Credit: APEX / MEGA

AnnaLynne McCord

The 90210 alum protested outside Balenciaga's Rodeo Drive store on Saturday, December 3.

Credit: Image Press Agency/NurPhoto/Shutterstock

Brittany Aldean

"It's trash day @balenciaga," the American Idol alum captioned an Instagram photo showing her throwing out bags full of Balenciaga items.

Credit: Matt Baron/BEI/Shutterstock

Kim Kardashian

"I appreciate Balenciaga's removal of the campaigns and apology. In speaking with them, I believe they understand the seriousness of the issue and will take the necessary measures for this to never happen again," the Skims CEO, who notably wore Balenciaga to the 2021 Met Gala, tweeted.

The Kardashians star asserted in another post: "As for my future with Balenciaga, I am currently re-evaluating my relationship with the brand, basing it off their willingness to accept accountability for something that should have never happened to begin with — and the actions I am expecting to see them take to protect children."

Credit: Mediapunch/Shutterstock

Arie Luyendyk Jr. and Lauren Burnham

The Bachelor Nation personalities uploaded a joint Instagram video depicting them setting their Balenciaga shoes on fire. "Won't miss ya," the former racing driver wrote.

Credit: Shutterstock

Bethenny Frankel

"I can't imagine what transpired for something so egregious, outrageous and symbolically damaging, like this, to happen: it feels like a sign of the times and the media social and otherwise, overall," the Real Housewives of New York City alum captioned an Instagram Reel discussing the controversy and calling out the "s--t show" of the fashion industry. "I buy my own clothes, I don't have a stylist and I'll undoubtedly never be invited to the Met Ball. Despite having a nice wardrobe, I'm more likely to be invited to a MEAT BALL."

In her video, the businesswoman claimed that some celebs were keeping quiet on the ad in order to maintain their "currency" within the fashion world. "The victims are these children who are objectified [and] sexualized," she added. "It's just hit a nerve."

Credit: Gregory Pace/Shutterstock

Lala Kent

The Vanderpump Rules star expressed her disappointment in the company in a candid Instagram Story post. "I'm sure I'll be shadow banned… again, for posting this- but I have to," she wrote. "I'm proud to not own one single piece of Balenciaga. Also, we need to know what that document under the Balenciaga bag says. If you zoom in, it SEEMS to state some horrifying words."

She continued: "Y'all- we need to do better. Reject the darkness, find the light. The well-being of our world and it's innocent beings depends on it."

Credit: Image Press Agency/NurPhoto/Shutterstock

Cooper Kupp

The Los Angeles Rams athlete sent a message to his Twitter followers as the ad sparked backlash. "To try to be a voice for our children, who rely on the protection of the men and women that were entrusted the responsibility of nurturing them and raising them up: please make yourself aware of the attack against our young ones by @balenciaga, and ensure that they are held responsible for it!" the NFL player wrote. "For those of us in positions to create change in the way that companies manipulate people and advertise evil, please stand up!"

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In this article

Arie Luyendyk Jr.Bethenny FrankelBrittany AldeanKim KardashianLala KentLauren Burnham
Celebrities React to Balenciaga Ad Scandal: Lala Kent, More (2024)

FAQs

What celebrities are speaking out against Balenciaga? ›

Country singer Jason Aldean's wife, Brittany Aldean, was among those who have said they're tossing out their Balenciaga items. On Nov. 30, she posted a photo of herself holding two clear trash bags with various Balenciaga products. “It's trash day @balenciaga,” Aldean captioned the photo.

Why are stars still supporting Balenciaga? ›

Formal Brand ambassadors like Isabelle Huppert, Michele Yeoh and Nicole Kidman lend a sense of elegance and legitimacy to the brand, commenting on the legacy of craft and mirroring that through their acclaimed work and the length of their careers.

What is the Balenciaga debacle? ›

The luxury brand was accused of "child abuse" and "pedophilia" over the divisive holiday campaign, which featured young children holding teddy bear backpacks wrapped in "bondage gear."

Does Kanye have anything to do with Balenciaga? ›

Balenciaga is ending its relationship with Kanye West, the fashion house's parent company says. “Balenciaga has no longer any relationship nor any plans for future projects related to this artist,” Kering told Women's Wear Daily — a sister publication to Billboard — on Friday (Oct.

What celebrities are burning Balenciaga? ›

Celebrities and influencers displeased with the controversy began to throw out and burn their Balenciaga goods in protest. Country singer Jason Aldean's wife, Brittany Aldean, was among those who have said they're tossing out their Balenciaga items.

Why are celebrities boycotting Balenciaga? ›

It's been about a year since Balenciaga was sentenced to brand purgatory for oversexualizing children in a campaign featuring kids with teddy bears attired in S&M bondage gear. The company was inexplicitly slow to respond to the controversy, adding fuel to an already roaring fire.

Why does everyone not like Balenciaga anymore? ›

The backlash against the images was swift, with the hashtag #cancelBalenciaga trending across Twitter and TikTok and many accusing the brand and its creative director, Demna, of condoning pedophilia and child exploitation.

Did Kim Kardashian stop supporting Balenciaga? ›

Kim Kardashian becomes Balenciaga's brand ambassador two years after fashion label's controversy. After Kim Kardashian cut ties with Balenciaga in 2022 following backlash in response to a campaign depicting children in questionable light, the beauty brand billionaire is now the face of the luxury fashion house.

Why did people cancel Balenciaga? ›

Balenciaga, which was inundated by a social media mob in 2022 after a poorly judged holiday ad campaign caused some people to allege that the brand was promoting child p*rnography.

Is Balenciaga losing sales? ›

Kidman, who walked in the house's well-received 2022 couture show, was also named an ambassador this past weekend. Still, the third-quarter report for Kering, the conglomerate that owns Balenciaga, said that sales of “Other Luxury,” which includes Balenciaga, were down 15 percent.

Has Balenciaga recovered from their scandal? ›

After The Bondage Teddy-Bear Scandal, Balenciaga Still Has Work To Restore Its Reputation. Hollywood's A-listers flocked to Balenciaga's Fall 2024 fashion show last Saturday afternoon in Los Angeles, its first in the city. It was held on South Windsor Street with the iconic Hollywood sign in the background.

Why is Balenciaga apologizing? ›

PARIS, Dec 2 (Reuters) - French fashion house Balenciaga's creative director and chief executive officer both apologized Friday for an advertising campaign that sparked criticism on social media over accusations that it featured inappropriate imagery involving children.

Why didn't Balenciaga pay Kanye West? ›

Balenciaga cuts ties with Kanye West after anti-Semitic remarks.

Who owns Balenciaga? ›

Kering (French: [kɛːʁiŋ]) is a French-based multinational corporation specializing in luxury goods. It owns the brands Gucci, Balenciaga, Bottega Veneta, Yves Saint Laurent, Creed and Alexander McQueen.

Who owns Yeezy? ›

For example, “YZYSPLY” as well as “YEEZY” are both owned by Mascotte Holdings, Inc., which is Kanye's holding company that now encompasses his music, designs, and much, much more. However, most of the sneaker designs have adidas listed as the owner of the design patent.

What do people have against Balenciaga? ›

The backlash against the images was swift, with the hashtag #cancelBalenciaga trending across Twitter and TikTok and many accusing the brand and its creative director, Demna, of condoning pedophilia and child exploitation.

Which celebrity is the face of Balenciaga? ›

Kim Kardashian becomes Balenciaga's brand ambassador two years after fashion label's controversy. After Kim Kardashian cut ties with Balenciaga in 2022 following backlash in response to a campaign depicting children in questionable light, the beauty brand billionaire is now the face of the luxury fashion house.

Which celebrities are associated with Balenciaga? ›

Nowadays, Balenciaga is often chosen by celebrities who favour its cutting edge, fashion-forward style.
  • Kirsten Stewart – Actress.
  • Cate Blachett – Actress.
  • Meryl Streep – Actress.
  • Victoria Beckham – Fashion Designer.
  • Kate Moss – Model.
  • Salma Hayek – Actress.
  • Chloe Sevigny – Actress and ItGirl.

Who left Balenciaga? ›

Alexander Wang Explains Why He Left Balenciaga and What It Taught Him. Alexander Wang said his short stint at Balenciaga showed him the importance of setting priorities in an honest and deliberate way.

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