Brandy Melville - 1742 Competitors and Alternatives - Tracxn (2024)

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Brandy Melville - 1742 Competitors and Alternatives - Tracxn (1)

Internet first brand offering multi-category fashion products for women

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Competitive Landscape of Brandy Melville

Rank

577th

Among 2,154 Competitors

Active Competitors

1,742

75 Funded / 112 Exited / 16 Public / 96 Acquired

Funding of competitors of

Brandy Melville

$2.11B

196 Funding Rounds

Top 10 competitors of Brandy Melville, ranked by Tracxn score:

Filter this list

1. Boohoo

Internet first brand offering multi-category fashion products for men and women

Founded Year
2006
Investors

Baillie Gifford, Frasers Group

and3 Others

Location
London (United Kingdom)
Tracxn Score
80/100What is this?

Stage
Public

Internet first brand offering multi-category fashion products for men and women. The product catalog includes apparel, footwear, belts, sunglasses, handbags, gloves, hats, jewelry, socks, and more. The mobile application is available for Android and iOS users.

2. Etsy

Online marketplace offering multi-category products from independent designers

Founded Year
2005

Funding
$98M
Location
Dublin (Ireland)
Investors

TPG, Index Ventures

and23 Others

Stage
Public
Tracxn Score
77/100What is this?

Online marketplace offering multi-category products from independent designers. Its product catalog includes home improvement products, fashion, beauty, electronics, stationery, arts, books, groceries, smoking products, pet supplies, and more.

Founded Year
2003

Funding
$611M
Location
Milano (Italy)
Investors

Omnes Capital, Eurazeo

and6 Others

Stage
Public
Tracxn Score
71/100What is this?

Internet first brand offering multi-category fashion products for men and women. The product catalog includes skirts, shirts, sweatshirts, pants, jackets, coats, and much more. It also provides footwear, perfumes, sunglasses, hats, bags, and other fashion accessories. The application is available on both iOS and Android platforms. In 2022, the company recorded annual revenues of $2.74B and a net profit of $0.64B.

4. Nasty Gal

Internet first brand of fashion apparel wear for women

Founded Year
2006

Funding
$65M
Location
Los Angeles (United States)
Investors

Index Ventures, Hercules Capital

and2 Others

Stage
Acquired
Tracxn Score
65/100What is this?

Nasty Girl is a privately-held global eCommerce style destination catering to an international cult of obsessed, super stylish girls. In just six short years, Nasty Gal has grown over 10,000% in world-wide sales. They specialize in one-of-a-kind true vintage pieces as well as new clothing, shoes, and accessories from independent designers from around the world. It is leaning heavily on social media to grow its business.

5. Gap

Internet first brand of casual apparel wear for men and women

Founded Year
1969

Stage
Funding Raised
Location
San Francisco (United States)
Tracxn Score
64/100What is this?

In 2023, the company recorded annual revenues of $15.62B and a net loss of $0.2B.

Brandy Melville - 1742 Competitors and Alternatives - Tracxn (13)

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6. True Religion Apparel

Internet first brand of fashion apparel wear for men and women

Founded Year
2002
Investors

Crystal Financial, Sagard

and4 Others

Location
Los Angeles (United States)
Tracxn Score
63/100What is this?

Stage
Acquired

7. 100 Thieves

Internet first brand offering multi-category casual wears for men and women

soonicorn

Founded Year
2017

Funding
$95M
Location
Los Angeles (United States)
Investors

Sequoia Capital, Plus Capital

and20 Others

Stage
Series C
Tracxn Score
62/100What is this?

8. Everlane

Internet-first brand offering multi-category fashion products

minicorn

Founded Year
2010

Funding
$90.2M
Location
San Francisco (United States)
Investors

Kleiner Perkins, SV Angel

and23 Others

Stage
Series C
Tracxn Score
61/100What is this?

Internet-first brand offering multi-category fashion products. Its catalog includes apparel like t-shirts, denim, pants, outerwear, sweaters, swimwear, activewear, footwear, and accessories such as handbags, backpacks, face masks, and more for both men and women.

9. PRETTYLITTLETHING

Internet-first brand of multi-category fashion products for women

Founded Year
2012

Stage
Acquired
Location
Dallas (United States)
Tracxn Score
60/100What is this?

Internet-first brand of multi-category fashion products for women. The product catalog includes casual wear, innerwear, dresses, shoes, bags, jewelry, accessories, and more. In addition, the company also offers beauty products for eye care, skincare, hair care, and more. The mobile application is available for android and ios users.

10. Chubbies Shorts

Internet first brand of fashion apparel wear for men and women

Founded Year
2011

Funding
$14.1M
Location
San Francisco (United States)
Investors

Lerer Hippeau, Ridge Ventures

and5 Others

Stage
Acquired
Tracxn Score
59/100What is this?

Chubbies is an eCommerce company for men's shorts. The company has a customer service-focused business model offering free three-day shipping, free returns, social advertising campaigns, and dedicated human customer service lines.Originally it was selling only shorts for men, then it expanded its offerings to include swim trunks, Hawaiian shirts and half-zip sweatshirts produced domestically. In addition to clothing, Chubbies places a heavy emphasis on the creation of original content and boasts an active and dedicated social community of approximately 1.8 million "chubsters.

View details of Brandy Melville competitors

Brandy Melville - 1742 Competitors and Alternatives - Tracxn (24)

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Competitor Analysis of Brandy Melville

How much funding have Brandy Melville's competitors raised?

Brandy Melville

's competitors have raised a total of

$2.11B

funding across 196 funding rounds

. See the distribution of funded competitors of

Brandy Melville

below.

Company name

Total Funding

Founded Year

Moncler

$611M

2003

Etsy

$98M

2005

100 Thieves

$95M

2017

Everlane

$90.2M

2010

Nasty Gal

$65M

2006

View all Brandy Melville Competitors here

Frequently asked questions about Brandy Melville's competitors

Where does Brandy Melville rank among its competitors?

Brandy Melville

ranks

577th among

2154

competitor

s

.

Competitor

s

include Boohoo,

Etsy and

Moncler

How many competitors does Brandy Melville have?

Brandy Melville

has 2154 competitors, of which 1742 are active

, 75 are funded and 112 have exited

.

Who are the newest competitors of Brandy Melville?

The newest competitor

s

of

Brandy Melville

are

Bennion,

HUMBLE XOTIC HUSTLE and

Yvnclothes.

1.8M+

Entities

1,800+

Feeds

40K+

Taxonomy Nodes

1,000+

Reports every quarter

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Brandy Melville - 1742 Competitors and Alternatives - Tracxn (2024)

FAQs

Who is Brandy Melville's competitor? ›

See how Brandy Melville compares to similar products. Brandy Melville's top competitors include 16Arlington, Everlane, and Le TIGRE. 16Arlington is a luxury fashion brand that specializes in contemporary women's and men's clothing. The company offers a range of apparel including dresses, gowns, tops,…

Why not to shop at Brandy Melville? ›

So argues a new HBO documentary, in which certain executives present a fast fashion nightmare dressed as a teenage daydream: “They are racist, sexist, antisemitic. They exploit young girls. And that's really just the tipping point.”

What makes Brandy Melville different? ›

Brandy Melville is notorious for its "one size fits most" approach to sizing. While the retailer once offered more conventional sizing, the majority of their clothing has long been only offered in one relatively small size, about a U.S. extra small or small.

What's the deal with Brandy Melville? ›

The retailer has faced controversy for making clothes of only one size, and has faced numerous accusations of reclusive leadership, persistent bigotry, and discrimination. The company's products are sold in physical stores in Europe, the United States, Asia, Canada, and Australia, as well as on their website.

What is similar to Brandy Melville? ›

You should check out Urban Outfitters' collection. At Urban Outfitters, you will find similar styles that Brandy Melville has. Almost all their outfits are available in an array of styles and sizes.

Does Brandy Melville only sell small? ›

Brandy Melville sells affordable clothes for skinny shoppers, making it both popular and controversial: 'It's a status symbol' Brandy Melville makes clothes for thin girls. And it isn't sorry. The retailer, run by a secretive Italian family, produces stylish and affordable basics that are sold mainly in one size.

What is the dark side of fast fashion? ›

The Dark Side of Fast Fashion

It dries up water sources and pollutes rivers and streams, while 85% of all textiles go to dumps each year. Even washing clothes releases 500,000 tons of microfibres into the ocean each year, the equivalent of 50 billion plastic bottles.

What store sells one size fits all? ›

Brandy Melville markets their clothes as “one size fits all” to prevent criticism of their products being size-inclusive.

How small do you have to be to wear Brandy Melville? ›

“I think they tried to make [Brandy Melville clothes] from extra small to medium, and it just fits everyone awkwardly,” junior Ella Kogelnik said. To fit into these clothes as designed, one has to be roughly 5'7” and have a chest no larger than a C-cup.

How did Brandy Melville get popular? ›

Unlike previously canceled brands like Abercrombie and American Apparel, which relied on sexy advertisem*nts to sell cotton basics to customers desperate to fit into their corn-fed vision for America, Brandy Melville found success on Instagram, where wistful photographs of impossibly thin teenage girls, often cropped ...

What is a Brandy Melville girl? ›

The overwhelming presence of the white models in this ad, as well as in all other Brandy Melville ads, demonstrates what the ideal “Brandy Melville” girl is: incredibly skinny, has long hair (almost always blonde), is surrounded by friends, and is white.

Is brandy fast fashion? ›

From the exploitation of employees to a wasteful production cycle, Orner argues, the franchise's unethical practices left no scandal untouched. The true crisis, however, lies in what Brandy Melville is symbolic of: the fast-fashion endemic as a whole.

What celebrities wear Brandy Melville? ›

Celebrities like Kaia Gerber, Sofia Richie, and Lily-Rose Depp wear affordable basics form Brandy Melville on repeat.

Who is the CEO of Brandy Melville? ›

The recent HBO Max documentary, "Brandy Hellville: The Cult of Fast Fashion," has stirred controversy by shining a spotlight on Brandy Melville's CEO, Stephan Marsan.

Do Brandy Melville models get paid? ›

$37K (Median Total Pay)

The average In Store Model base salary at Brandy Melville is $37K per year.

What's the difference between John Galt and Brandy Melville? ›

So, are John Galt and Brandy Melville the same thing? Again, John Galt, also known as J. Galt, is a sub-brand of Brandy Melville, so they aren't exactly the same thing, but it's not too different in the end.

What fashion style is Brandy Melville? ›

It may not look like it, but Brandy Melville is fast fashion. Here's what you should know about the brand. Brandy Melville is an Italian fashion brand that has become the uniform of trendy teens walking the malls, with basic clothing pieces have become an emblem of simple and chic.

What is Brandy Melville's target market? ›

The brand aims to provide trendy and affordable clothing for young women, particularly targeting teenage girls and young women between the ages of 15 and 24 (Wikipedia). Brandy Melville's distinctive style can be described as casual, bohemian, and minimalistic, resonating with its target audience.

Is PacSun like Brandy Melville? ›

Next on our list of stores like Brandy Melville is Pacsun. While PacSun has its own unique style, it shares some similarities with Brandy Melville that make it a great alternative for those who want a similar aesthetic at affordable prices.

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