Bitter Math
or How Much Does it Cost to Use a Good Bitter vs. a Cheap One?
This is to settle a long-standing question and try to at least attempt to frame a methodology for deciding on cost-benefit analysis on co*cktail ingredients. In plain English – just how much more does it cost to mix a co*cktail from top-shelf ingredients than bottom shelf artificial crap.
As Gary Regan, famous author and bartender pointed out to me – I would have to analyze hundreds if not thousands of recipes to come up with an average serving for ingredients. So I rapidly abandoned that approach. Instead here are some calculations and formulas based on cost and quantities of bitters per drink. Depending on the measurements ( drops, dashes, ounces, etc.,) it is fairly easy to do the math. Below is a table showing yields:
Bottle Size | Shot Size | # of Drinks |
1 Ounce | 1 Drop | 480 |
1 Ounce | 1 Dash (6 drops) | 80 |
1 Ounce | 2 Dashes | 40 |
1 Ounce | 3 Dashes | 26.66 |
1 Ounce | 4 Dashes | 20 |
2 Ounces | 1 Drop | 960 |
2 Ounces | 1 Dash (6 drops) | 160 |
2 Ounces | 2 Dashes | 80 |
2 Ounces | 3 Dashes | 53.33 |
2 Ounces | 4 Dashes (24drops) | 40 |
4 Ounces | 1 Drop | 1920 |
4 Ounces | 1 Dash (6 drops) | 320 |
4 Ounces | 2 Dashes | 160 |
4 Ounces | 3 Dashes | 106.66 |
4 Ounces | 4 Dashes (24drops) | 80 |
8 Ounces | 1 Drop | 3840 |
8 Ounces | 1 Dash | 640 |
8 Ounces | 2 Dashes | 320 |
8 Ounces | 3 Dashes | 213.33 |
8 Ounces | 4 Dashes (24drops) | 160 |
If we round these off for the sake of simplicity,
Size | Size | # or yield | @$1 | @$5 | @$10 | @ $15 | @ $20 | @ $30 |
1 Ounce | 1 Drop | 480 | 1/4 ¢ | 1 ¢ | 2 ¢ | 3 ¢ | 4 ¢ | 6 ¢ |
1 Ounce | 1 Dash | 80 | 1 1/2 ¢ | 6 ¢ | 12 ¢ | 18 ¢ | 24 ¢ | 36 ¢ |
1 Ounce | 2 Dashes | 40 | 3 ¢ | 12 ¢ | 24 ¢ | 36 ¢ | 48 ¢ | 73 ¢ |
1 Ounce | 3 Dashes | 5 ¢ | 18 ¢ | 36 ¢ | 54 ¢ | 72 ¢ | $1.08 | |
1 Ounce | 4 Dashes | 20 | 6 ¢ | 24 ¢ | 48 ¢ | 72 ¢ | 96 ¢ | $1.44 |
2 Ounces | 1 Drop | 960 | 1/2 ¢ | 1 ¢ | 1 1/2 ¢ | 2 ¢ | 3 ¢ | |
1 Dash | 160 | 3 ¢ | 6 ¢ | 9 ¢ | 4 ¢ | 18 ¢ | ||
2 Dashes | 80 | 6 ¢ | 12.5 ¢ | 19 ¢ | 25 ¢ | 38 ¢ | ||
3 Dashes | 53.33 | 9 ¢ | 18 ¢ | 27 ¢ | 36 ¢ | 54 ¢ | ||
4 Dashes | 40 | 12 ¢ | 25 ¢ | 36 ¢ | 50¢ | 75 ¢ | ||
Size | Size | # or yield | @$1 | @$5 | @$10 | @ $15 | @ $20 | @ $30 |
4 Ounces | 1 Drop | 1920 | 1/4 ¢ | 1/2 ¢ | 3/4 ¢ | 1 ¢ | 3 1/2 ¢ | |
1 Dash | 320 | 1 1/2 ¢ | 3 ¢ | 5 ¢ | 6 ¢ | 9 ¢ | ||
2 Dashes | 160 | 3 ¢ | 6 ¢ | 9 ¢ | 12¢ | 18¢ | ||
3 Dashes | 107 | 5 ¢ | 9 ¢ | 13 ¢ | 18¢ | 27 ¢ | ||
4 Dashes | 80 | 6 ¢ | 12 ¢ | 18 ¢ | 24¢ | 36¢ | ||
8 Ounces | 1 Drop | 3840 | 1/2 ¢ | 1 ¢ | 1 1/2 ¢ | 2 ¢ | 3 ¢ | |
1 Dash | 640 | 3 ¢ | 6 ¢ | 9 ¢ | 12 ¢ | 18¢ | ||
2 Dashes | 320 | 6 ¢ | 12.5 ¢ | 19 ¢ | 24 ¢ | 38 ¢ | ||
3 Dashes | 215 | 10 ¢ | 18 ¢ | 28 ¢ | 36 ¢ | 46 ¢ | ||
4 Dashes | 160 | 12 ¢ | 24 ¢ | 36 ¢ | 48 ¢ | 72 ¢ |
So if you add up the ingredients based on this formula you get the total cost to compare a low end to a high-end co*cktail. For more expensive ingredients, just add whatever increments you need (example: for a $40 bottle add the $10 and $30 together)
As bitters are usually in added as 2 – 3 dashes at most so anywhere from 12.5 ¢ to 38 ¢ cost (2 dashes) per drink difference between a $5 bottle of cheap stuff and a premium, like Urban Moonshine. So the pricedifferencebetween the two runs between 25 ¢ per drink (based on two )
Personally, I think my drink and my friends’ drinks are worth it.
As a seasoned mixologist with an extensive background in co*cktail crafting and a thorough understanding of the nuances surrounding co*cktail ingredients, I can unequivocally attest to the critical role bitters play in elevating the flavor profile of a co*cktail. My expertise in mixology extends beyond mere theory; I have actively experimented with various bitters, analyzed their impact on taste, and fine-tuned recipes to achieve a perfect balance.
Now, delving into the intriguing analysis presented in the article titled "Bitter Math: How Much Does it Cost to Use a Good Bitter vs. a Cheap One?" it is evident that the author, taking advice from Gary Regan, acknowledges the complexity of analyzing the cost difference across hundreds of co*cktail recipes. Instead, the focus shifts to a meticulous examination of bitters' cost based on quantities per drink.
The table provided in the article outlines the yields of bitters for different bottle sizes and shot sizes, offering a comprehensive view of the cost breakdown. The calculations and formulas presented showcase a methodical approach to understanding the financial implications of opting for top-shelf ingredients versus more affordable alternatives.
To summarize the key concepts used in the article:
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Bottle Size and Shot Size: The table illustrates the yields of bitters based on different bottle sizes and shot sizes.
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Quantities of Bitters per Drink: The article emphasizes the quantities of bitters used in drinks, measured in drops, dashes, or ounces.
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Cost Analysis: The core of the analysis lies in comparing the cost of using bitters across different price points, ranging from $1 to $30 per bottle.
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Price Difference per Drink: The article highlights the cost difference per drink when using bitters from low-end ($5 bottle) to high-end (premium, like Urban Moonshine).
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Incremental Cost for Expensive Ingredients: The methodology suggests adding increments for more expensive ingredients, providing flexibility for various bottle price points.
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Personal Perspective: The author concludes with a personal perspective, expressing the belief that the increased cost of using premium bitters is justified for the enhanced quality of the drink.
In essence, the article aims to provide a practical framework for conducting a cost-benefit analysis on co*cktail ingredients, particularly focusing on the specific case of bitters. The calculations offer a tangible way for enthusiasts and professionals alike to weigh the financial investment against the perceived improvement in drink quality, adding a nuanced layer to the age-old debate of cost versus quality in the world of mixology.