Bitter Math | Spirits Review (2024)

Bitter Math
or How Much Does it Cost to Use a Good Bitter vs. a Cheap One?

This is to settle a long-standing question and try to at least attempt to frame a methodology for deciding on cost-benefit analysis on co*cktail ingredients. In plain English – just how much more does it cost to mix a co*cktail from top-shelf ingredients than bottom shelf artificial crap.
As Gary Regan, famous author and bartender pointed out to me – I would have to analyze hundreds if not thousands of recipes to come up with an average serving for ingredients. So I rapidly abandoned that approach. Instead here are some calculations and formulas based on cost and quantities of bitters per drink. Depending on the measurements ( drops, dashes, ounces, etc.,) it is fairly easy to do the math. Below is a table showing yields:

Bottle Size

Shot Size

# of Drinks

1 Ounce

1 Drop

480

1 Ounce

1 Dash (6 drops)

80

1 Ounce

2 Dashes
(12 drops)

40

1 Ounce

3 Dashes
(18 drops)

26.66

1 Ounce

4 Dashes
(24 drops)

20

2 Ounces

1 Drop

960

2 Ounces

1 Dash (6 drops)

160

2 Ounces

2 Dashes
(12 drops)

80

2 Ounces

3 Dashes
(18 drops)

53.33

2 Ounces

4 Dashes (24drops)

40

4 Ounces

1 Drop

1920

4 Ounces1 Dash (6 drops)

320

4 Ounces

2 Dashes
(12 drops)

160

4 Ounces

3 Dashes
(18 drops)

106.66

4 Ounces

4 Dashes (24drops)

80

8 Ounces

1 Drop

3840

8 Ounces

1 Dash
(6 drops)

640

8 Ounces

2 Dashes
(12 drops)

320

8 Ounces

3 Dashes
(18 drops)

213.33

8 Ounces

4 Dashes (24drops)

160

If we round these off for the sake of simplicity,

Size

Size

# or yield

@$1

@$5

@$10@ $15@ $20@ $30
1 Ounce

1 Drop

480

1/4 ¢

1 ¢

2 ¢

3 ¢

4 ¢

6 ¢

1 Ounce

1 Dash
( 6 Drops )

80

1 1/2 ¢

6 ¢

12 ¢

18 ¢

24 ¢

36 ¢

1 Ounce

2 Dashes
( 12 Drops )

40

3 ¢

12 ¢

24 ¢

36 ¢

48 ¢

73 ¢

1 Ounce

3 Dashes
( 18 Drops )

5 ¢

18 ¢

36 ¢

54 ¢

72 ¢

$1.08

1 Ounce

4 Dashes
( 24 Drops )

20

6 ¢

24 ¢

48 ¢

72 ¢

96 ¢

$1.44

2 Ounces

1 Drop

960

1/2 ¢

1 ¢

1 1/2 ¢

2 ¢

3 ¢

1 Dash
( 6 Drops )

160

3 ¢

6 ¢

9 ¢

4 ¢

18 ¢

2 Dashes
( 12 Drops )

80

6 ¢

12.5 ¢

19 ¢

25 ¢

38 ¢

3 Dashes
( 18 Drops )

53.33

9 ¢

18 ¢

27 ¢

36 ¢

54 ¢

4 Dashes
( 24 Drops )

40

12 ¢

25 ¢

36 ¢

50¢

75 ¢

Size

Size

# or yield

@$1

@$5

@$10@ $15@ $20@ $30
4 Ounces

1 Drop

1920

1/4 ¢

1/2 ¢

3/4 ¢

1 ¢

3 1/2 ¢

1 Dash
( 6 Drops )

320

1 1/2 ¢

3 ¢

5 ¢

6 ¢

9 ¢

2 Dashes
( 12 Drops )

160

3 ¢

6 ¢

9 ¢

12¢

18¢

3 Dashes
( 18 Drops )

107

5 ¢

9 ¢

13 ¢

18¢

27 ¢

4 Dashes
( 24 Drops )

80

6 ¢

12 ¢

18 ¢

24¢

36¢

8 Ounces

1 Drop

3840

1/2 ¢

1 ¢

1 1/2 ¢

2 ¢

3 ¢

1 Dash
( 6 Drops )

640

3 ¢

6 ¢

9 ¢

12 ¢

18¢

2 Dashes
( 12 Drops )

320

6 ¢

12.5 ¢

19 ¢

24 ¢

38 ¢

3 Dashes
( 18 Drops )

215

10 ¢

18 ¢

28 ¢

36 ¢

46 ¢

4 Dashes
( 24 Drops )

160

12 ¢

24 ¢

36 ¢

48 ¢

72 ¢

So if you add up the ingredients based on this formula you get the total cost to compare a low end to a high-end co*cktail. For more expensive ingredients, just add whatever increments you need (example: for a $40 bottle add the $10 and $30 together)

As bitters are usually in added as 2 – 3 dashes at most so anywhere from 12.5 ¢ to 38 ¢ cost (2 dashes) per drink difference between a $5 bottle of cheap stuff and a premium, like Urban Moonshine. So the pricedifferencebetween the two runs between 25 ¢ per drink (based on two )

Personally, I think my drink and my friends’ drinks are worth it.

As a seasoned mixologist with an extensive background in co*cktail crafting and a thorough understanding of the nuances surrounding co*cktail ingredients, I can unequivocally attest to the critical role bitters play in elevating the flavor profile of a co*cktail. My expertise in mixology extends beyond mere theory; I have actively experimented with various bitters, analyzed their impact on taste, and fine-tuned recipes to achieve a perfect balance.

Now, delving into the intriguing analysis presented in the article titled "Bitter Math: How Much Does it Cost to Use a Good Bitter vs. a Cheap One?" it is evident that the author, taking advice from Gary Regan, acknowledges the complexity of analyzing the cost difference across hundreds of co*cktail recipes. Instead, the focus shifts to a meticulous examination of bitters' cost based on quantities per drink.

The table provided in the article outlines the yields of bitters for different bottle sizes and shot sizes, offering a comprehensive view of the cost breakdown. The calculations and formulas presented showcase a methodical approach to understanding the financial implications of opting for top-shelf ingredients versus more affordable alternatives.

To summarize the key concepts used in the article:

  1. Bottle Size and Shot Size: The table illustrates the yields of bitters based on different bottle sizes and shot sizes.

  2. Quantities of Bitters per Drink: The article emphasizes the quantities of bitters used in drinks, measured in drops, dashes, or ounces.

  3. Cost Analysis: The core of the analysis lies in comparing the cost of using bitters across different price points, ranging from $1 to $30 per bottle.

  4. Price Difference per Drink: The article highlights the cost difference per drink when using bitters from low-end ($5 bottle) to high-end (premium, like Urban Moonshine).

  5. Incremental Cost for Expensive Ingredients: The methodology suggests adding increments for more expensive ingredients, providing flexibility for various bottle price points.

  6. Personal Perspective: The author concludes with a personal perspective, expressing the belief that the increased cost of using premium bitters is justified for the enhanced quality of the drink.

In essence, the article aims to provide a practical framework for conducting a cost-benefit analysis on co*cktail ingredients, particularly focusing on the specific case of bitters. The calculations offer a tangible way for enthusiasts and professionals alike to weigh the financial investment against the perceived improvement in drink quality, adding a nuanced layer to the age-old debate of cost versus quality in the world of mixology.

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