Best Selling Candy Bars Around the World | LoveToKnow (2024)

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Mychelle Blake

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Updated May 1, 2018

Best Selling Candy Bars Around the World | LoveToKnow (1)

Who doesn't love candy? Whether it's enjoying a candy bar at the movies or sharing one with friends and family, candy is a delicious treat almost everyone enjoys. Candy lovers in the U.S. spend over seven billion dollars each year. There are so many types of candy bars to choose from and several are top sellers.

1. Snickers

Snickers is not only best-selling candy bar in the U.S., it's also the best-selling worldwide. The Snickers bar, made by Mars Inc., was named after the Mars family's favorite horse. Snickers is a mixture of peanuts, caramel and nougat wrapped inside a layer of chocolate. It also comes with hazelnuts and almonds instead of peanuts, and a crisper and peanut butter crisper version.

2. Reeses Peanut Butter Cups

The heavenly pairing of peanut butter and chocolate that is the Reeses Peanut Butter Cup is the second highest selling candy bar in the U.S. It also is the highest-selling candy bar at Halloween. Even better, they're also gluten-free!

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3. Toblerone

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The triangular shaped Toblerone is the second-highest selling candy bar worldwide. Toblerone was created in Switzerland in 1908 by the Tobler family. It's a combination of milk chocolate, honey and nougat. If you prefer some variety, you can also get Toblerone bars made with dark chocolate or white chocolate, as well as a variety with raisins included in the mix.

4. Kit Kat

Kit Kat comes in fourth place for top selling candies in the U.S. Kit Kat is actually the first candy bar that used the concept of "sharing" in a marketing campaign, which is still continued in present-day campaigns to the delight of anyone sitting next to a friend eating a Kit Kat bar. In fact, Time Magazine named Kit Kats the "most influential candy bar" of all time. Kit Kats are layers of chocolate and wafers and come in the traditional milk chocolate version as well as ones with white chocolate and dark chocolate. For some truly unique Kit Kat versions, you can find them in ginger ale, watermelon and salt, and wasabi versions in Japan.

5. Dove

According to Bloomberg, Dove is the third highest selling candy bar globally. Although it's known as a Dove bar in the U.S., the candy bar's name outside of America is the Galaxy bar. The Dove/Galaxy bar is primarily a smooth chocolate bar made with milk or dark chocolate, with a dark chocolate version containing almonds.

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6. Cadbury Dairy Milk

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The number-one candy bar in the United Kingdom is the Cadbury Dairy Milk. The bar is made of solid milk chocolate and also comes in a caramel, fruit and nut, whole nut and Oreo version. Even though Cadbury is owned by U.S. manufacturer Hershey, the U.K. versions are made in the U.K. and the U.S. versions are produced in the United States. This leads to a slightly different flavor for each that has British and American Cadbury lovers at odds with each other over which is the best.

7. Twix

The Twix bar is an enticing combination of chocolate, caramel and cookie and is one of the top ten best-selling candies in the United States. It also comes in a peanut butter and a dark chocolate version. Twix has the distinction of also being the first candy to top a donut at 7-Eleven stores nationwide.

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8. Milka

Milka bars are the top selling candy bar in Germany, totalling over 730 million a year in sales. It also has a significant percentage of the chocolate bar sales in France. Milka bars are solid bars of milk chocolate known for their rich, creamy taste.

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9. 3 Musketeers

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Manufactured by Mars Inc., the 3 Musketeers bar is in the top ten of worldwide candy bar sales. It also comes with a mint-flavored nougat version. The 3 Musketeers is filled with a flavored nougat center and covered with chocolate. For people who live outside of the U.S., the 3 Musketeers is known as a Milky Way bar, though there is a U.S. Milky Way bar that has nougat and is slightly different from the 3 Musketeers.

10. Hershey's Milk Chocolate Bar

Another top-ten seller, the Hershey Bar, is almost 200 years old! It was first manufactured in 1900 and was called "The Great American Chocolate Bar" by its creator, Milton Hershey. Milton's creation revolutionized chocolate in the U.S. because his method of cheaply run mass-production made a high quality chocolate affordable to anyone and not just the wealthy. Hershey's chocolate bars are also an important ingredient in everyone's favorite campfire treat, Smores.

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Best Selling Candy Bars Around the World | LoveToKnow (2024)

FAQs

Best Selling Candy Bars Around the World | LoveToKnow? ›

The annual global sales of Snickers is over $380 million, and it is widely considered the bestselling candy bar in the world.

What is the best selling candy bar in the world? ›

The annual global sales of Snickers is over $380 million, and it is widely considered the bestselling candy bar in the world.

What is more popular, Twix or KitKat? ›

Taking the number one spot is Nestle's KitKat closely followed in second place by Twix. Snickers, Milky Way and Hershey Bar came in third, fourth and fifth while the rest of the top 10 was rounded out by Nestle Crunch, Butterfinger Bar, 3 Musketeers, Toblerone and Almond Joy.

What is the most popular candy in 2024? ›

One surefire prediction for the balance of 2024 is that the perennial favorites will remain at the top of consumers' want lists. They include such famous names as Reese's Peanut Butter Cups, M&Ms, Skittles, Sour Patch Kids, Starburst and Hershey's Kisses.

What is Hershey's number one selling candy? ›

Reese's Peanut Butter Cups

It's also the top-selling candy brand in the United States. Reese's Peanut Butter Cups is a popular candy bar that features a sweet and creamy peanut butter filling encased in a smooth milk chocolate shell. It is loved by many for its delicious combination of flavors and unique texture.

What is the #1 favorite candy bar? ›

Snickers is the top-selling candy bar in the United States and is produced by Mars, Inc. This classic chocolate bar is made with nougat, caramel, and peanuts, and it has been a favourite among Americans since its introduction in 1930.

What's the oldest candy bar still around? ›

Launched in 1866—nineteen years after Fry's created the first moulded, solid chocolate eating bar (in 1847)— Fry's Chocolate Cream is the first mass-produced chocolate bar and is the world's oldest chocolate bar brand.

What is America's #1 candy? ›

Top-selling chocolates and sweets. Reese's Peanut Butter Cups are the No. 1 selling candy brand in the United States, consisting of white fudge, milk, or dark chocolate cups filled with peanut butter. They were invented by H.B. Reese after he founded the H. B. Reese Candy Company in 1923.

What is the most loved candy? ›

Here are the top 10 most popular candies in America, according to CandyStore.com:
  • Reese's Peanut Butter Cups.
  • M&Ms.
  • Hot tamales.
  • Skittles.
  • Sour Patch Kids.
  • Starburst.
  • Hershey Kisses.
  • Candy Corn.
Oct 10, 2023

What is the hottest candy right now? ›

A**-Kicking Ghost Pepper Jelly Beans

If you're seeking the hottest candy in the world, you can't go wrong with this one. This ghost pepper candy is so spicy, they put it in the name. The ghost pepper is all the rage right now, famous for hitting around a million on the Scoville heat scale.

What is the most bought candy during Christmas? ›

(WHNT) – Peppermint bark, mini Reese's cups, and Starburst, oh my! Those are just a few of the most popular Christmas candies, according to a new report from CandyStore.com.

What ages eat the most candy? ›

In 2023, the age group of the 35 to 44 years-old was the largest age group in the United States confectionery market. Approximately 23 percent of confectionery consumers fell into this group. The age group of the 25 to 34 years-old followed closely behind at 22.5 percent.

What is the richest candy brand? ›

Mars Wrigley Confectionery

What is the least favorite Halloween candy? ›

According to the study, American's hate to receive candy corn the most on Halloween.

What is the oldest chocolate brand in the world? ›

Jolonch chocolate, the oldest chocolate in the world

Xocolata Jolonch is a company dedicated since 1770 to the production of handmade chocolate, especially the typical stone chocolate, considered an autochthonous variety from Agramunt (Lérida).

What is the number 1 candy of all time? ›

Top-selling chocolates and sweets. Reese's Peanut Butter Cups are the No. 1 selling candy brand in the United States, consisting of white fudge, milk, or dark chocolate cups filled with peanut butter. They were invented by H.B. Reese after he founded the H. B. Reese Candy Company in 1923.

What is the #1 chocolate bar in the US? ›

#1.

A bar of delicious simplicity, the Hershey's Chocolate Bar has also been dubbed the "Great American Chocolate Bar".

What is the #1 candy company? ›

1. Mars Wrigley Confectionery, div. of Mars Inc.

What is the most eaten chocolate in the world? ›

What Is the Most Popular Chocolate Bar?
  • Source. Kit Kat. ...
  • Source. Snickers. ...
  • Source. Twix. ...
  • Source. Cadbury Dairy Milk. ...
  • Source. Ferrero Rocher. ...
  • Source. Milky Way. ...
  • Source. Hershey's Milk Chocolate. ...
  • Source. Mars Bar.
May 25, 2024

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