ASOS threatens to block shoppers who return too much (2024)

Users returning too many items to the online fashion giant could be blacklisted according to new rules

ASOS threatens to block shoppers who return too much (1)

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Online shopping site ASOS has updated the terms and conditions of its returns policy in a bid to cut down on customers that are returning too many items.

In an email to customers, the fashion house stated that it was making some changes. In addition to extending its return period from 28 days to 45 days to give shoppers more time to decide on purchases, the brand also revealed it would be monitoring accounts for any unusual behaviour when it came to sending back good.

The email stated: “We also need to make sure our returns remain sustainable for us and for the environment, so if we notice an unusual pattern, we might investigate and take action.”

The news comes after reports earlier this year that said a number of online retailers were planning ways to clamp down on shoppers who consistently returned a high proportion of goods purchased.

Further details on the rules were given in ASOS’s Fair Use policy which reveals that customers found guilty of abusing the system could have their shopping accounts blocked.

“If we notice an unusual pattern of returns activity that doesn’t sit right: e.g. we suspect someone is actually wearing their purchases and then returning them or ordering and returning loads – way, waaay more than even the most loyal ASOS customer would order – then we might have to deactivate the account and any associated accounts,” it read.

Some twitter users took to social media to express their disappointment with the new policy which many believe does not support the nature of online shopping and the fact that customers cannot try before they buy. One user blamed inconsistent sizing in the fashion industry as a reason that people could have multiple returns.

Another twitter user went so far as to say thatshe felt personally attacked by the return policy.

I feel personally attacked by the new ASOS returns policy. Maybe if ur clothes actually arrived fitting like they’re supposed to I wouldn’t return so much god damn crap. Or maybe introduce reviews so other people can tell me it’s god damn crap before I order the god damn crap.

— Lauz ✨ (@Lauzfield) April 4, 2019

ASOS responded to one user who questioned what determined unusual behaviour.

@ASOS_HeretoHelp Hi, about this new return policy: what is unusual behaviour? Because I always purchase, keep many items and sometimes have many returns as sizes aren't always going to fit me. Will I be penalised?

— f (@faraaaaaah6) April 4, 2019

The fashion retailer reiterated that it would only take action if it noticed an unusual level of returns on an account but failed to quantify the figure. It also pointed out that cutting down on returns meant the new policy was a move to “look after the planet a little better.”

ASOS threatens to block shoppers who return too much (2024)

FAQs

ASOS threatens to block shoppers who return too much? ›

“If we notice an unusual pattern of returns activity that doesn't sit right: e.g. we suspect someone is actually wearing their purchases and then returning them or ordering and returning loads – way, waaay more than even the most loyal ASOS customer would order – then we might have to deactivate the account and any ...

Can ASOS ban you for too many returns? ›

If we notice an unusual pattern of returns activity that doesn't sit right, then we might have to deactivate the account and any associated accounts.

How strict is ASOS with returns? ›

If you return an item within 28 days of the item being delivered to you or available for collection, we'll give you a refund by way of the original payment method. We aim to refund you within 14 days of receiving the returned item into our warehouse.

How do I get unbanned from ASOS? ›

What can I do if my account has been deactivated? If your account has been deactivated and you don't think it should have been, you can email or chat to Asos' customer care team, or contact them via Facebook or Twitter.

Do ASOS dump returns? ›

Asos, meanwhile, says 97% of its products are resold on the site after inspection and, if needed, repair and cleaning. It also says any clothes sold on to third parties have requirements on what can be done with them and it doesn't send products to landfill or destroy them unless legally required to.

Are ASOS returns tracked? ›

If you've already sent your return back to us, you can track its progress using your tracking number. You'll find this in the email you received after you dropped off your return or in the original email that contained your QR code or barcode.

Can Amazon ban your account for too many returns? ›

Repeat returns can result in fees

But if you get into the habit of returning purchases too frequently, Amazon might start to penalize you. Such was the case recently for a customer who was charged a 50% restocking fee to return an item that wasn't of good use to her.

Is Wardrobing illegal? ›

Is wardrobing illegal? Wardrobing isn't illegal, per say. However, it almost always goes against a merchant's established return policy, and is not supported by card networks or banks as a legitimate reason for a return.

What percentage of items is returned to ASOS? ›

“If you don't have to return something then clearly that is a better experience than having to return something,” Robertson told Reuters, adding the average ASOS returns rate is about 30 percent, taking into account variations between markets.

Does Nordstrom accept ASOS returns? ›

How can I return ASOS products? ASOS products purchased from Nordstrom will be eligible for returns and exchanges under Nordstrom's Return Policy. Items purchased directly from ASOS.com are not eligible for return at Nordstrom.

Why am I blocked from ASOS? ›

ASOS is blocking accounts that have a 'high' return history and people are MAD. ASOS have started permanently blocking customers who return clothes too often. Changes to the return policies were made over the weekend and people have been sent into panic that they are going to be banned from shopping on the site.

Why am I banned from ASOS? ›

To make sure you aren't looked as suspiciously, make sure you are using ASOS in a reasonable way – which comes under its 'fair use' category, where they explain that if you are to order and return an exceptionally high amount of items, you may become subject to having your account, and any associated accounts, ...

What went wrong with ASOS? ›

Online fashion retailer Asos has reported a big loss as its customers spend less on fashion due to the rising cost of living. The firm saw a loss of nearly £32m in the 12 months to August, compared with a profit of £177m last year.

Do returned items get resold? ›

past survey found only 48% of returns can be resold at full price. third-largest source of human-related methane emissions in the United States."

Does returned clothes get resold? ›

When you return clothes, the manufacturers don't just dust them off and put them back up for sale. In far too many cases, apparel returns find their way to landfills.

Does ASOS delete saved items? ›

How long does it save an item for? When you're logged into your account and save an item for later, it'll be added to your saved items list for 6 months. After 6 months, the item will be removed from the list.

What do ASOS do with returns? ›

Returns take up to 10 days to reach our warehouse and be processed. We'll send you an email as soon as we've received your return in its original condition and processed your return. It takes up to 10 working days for your refund to appear depending on your bank/card issuer.

Why did ASOS send my return back? ›

If your order has been returned to ASOS by one of our delivery partners, it's likely to be for one of the following reasons: The parcel was refused. Our delivery partner was unable to access the address after several attempts. The delivery address was incomplete.

What happens if you forget to include an item in your ASOS return? ›

If you've missed any items off your return, you'll need to create another QR code and return those items in a separate parcel. If you have more than one order to return, find out more information about combining your returns here.

What is considered excessive returns Amazon? ›

Amazon keeps track of how many items you return and for what reasons. If you return 5-10 items per month or more than 10% of what you order for no reason other than that you changed your mind, you may receive a warning.

Is there a limit to how many returns you can have on Amazon? ›

Amazon doesn't have a limit on returns, but watch what you send back.

Can I get blacklisted on Amazon? ›

A higher number of return orders than the average amount can also make your account banned. High return orders indicate that your product is low-quality or not delivering what you show in your listing details. To maintain customer reliability & trust, Amazon bans sellers' accounts on those with high returns.

Can you go to jail for returning too many items? ›

Returning Worn Items

Generally, a consumer is safe from being arrested if they are honest with a store about the item they are returning.

What is refund abuse? ›

What is refund abuse? Refund abuse (aka. returns abuse) occurs when a customer uses the returns policy of a merchant so much that it becomes unprofitable. Returns are a financial strain for many retailers, costing them on average nearly 60% of the item's original sales price.

Is refund abuse a crime? ›

Yes, return fraud, refund fraud, or return theft are all illegal. Many fraudsters believe this to be a 'victimless crime,' but by governing bodies, they are considered a form of theft, as they can only occur by means of defraudation of stores and online eCommerce platforms.

Has ASOS changed their returns? ›

If you return an order within 28 days of it being delivered to you or available for collection, you'll receive a full refund for the items you returned. If you return an order within 29 to 45 days of it being delivered to you or available for collection, a gift voucher will be issued instead.

How long do ASOS give you to return? ›

Click here to view return options and any costs. If you return an item within 28 days of the item being delivered to you or available for collection, we'll issue a refund to your original payment method.

Who pays for return shipping on ASOS? ›

Return shipping is free.

Unlike some other brands, Asos offers free return shipping as long as you send back the items within 28 days. This will save you a ton of money if you frequently shop at Asos. They're also one of the stores with free shipping on all orders, so the only thing you're paying for is the clothing.

Can you be banned from ASOS? ›

ASOS have started permanently blocking customers who return clothes too often. Changes to the return policies were made over the weekend and people have been sent into panic that they are going to be banned from shopping on the site.

Is there a limit to how much you can return to Shein? ›

To clarify, you get one free return per order, and it can even be for MULTIPLE items in an order. It all just needs to be returned at once, in the same package.

What happens if you return the wrong item to ASOS? ›

If one of the items you received isn't what you ordered, please send it back to us and we'll refund you if it's incorrect.

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