What's that? You want another story about celeb-endorsed basics? Well, you're in luck because we here at Who What Wear are more than happy to oblige. Frankly, "boring" wardrobe staples are a topic we'll never tire of. Sure, they're not the most exciting pieces to shop for, but they're the most versatile, hardest-working, essential items in anyone's closet—celebrities included.
When it comes to affordable basics beloved by the 23-and-under celeb set, there's one brand that clearly reigns supreme: Brandy Melville. The Italy-founded label has garnered something of a cult following among young, stateside It girls, spanning Kaia Gerber, Sofia Richie, Lily-Rose Depp, Kendall Jenner, and Hailey Beiber, to name a few. From classic button-down cardigans to knit tanks that go with everything to graphic tees boasting a bit of edge, these are the staples these It girls wear on repeat.
Keep scrolling to shop the Brandy Melville basics these young celebs can't stop wearing. Oh, and did we mention they're all under $32?
Cardigans
Whether they're layered over printed midi skirts or high-waisted jeans, Brandy Melville's crazy-affordable button-down cardigans are staples in both Kaia Gerber's and Lily-Rose Depp's wardrobes.
Without a doubt, knit tanks are the hardest-working items in Sofia Richie's, Hailey Bieber's, Kendall Jenner's, and Kaia Gerber's closets. These It celebs wear the versatile basic with everything from statement pants to miniskirts.
(Image credit: Backgrid)
OnSofia Richie:Alexander Wang Tie Front Pants; GucciBrixton Convertable Loafers ($730); Hunting Season Top-Handle Bag
Brandy Melville
Beyonca Tank in Grey
(Image credit: Backgrid)
On Hailey Bieber: Acne Studios Jana Blazer; Balenciaga Locker Pouch; Maison Margiela Cut Out Boot Jeans; Balenciaga Square Knife Neon Leather Pumps ($950)
Brandy Melville
Beyonca Tank in White
(Image credit: Oswaldo/Bauer-Griffin/GC Images)
On Kendall Jenner: Brandy Melville Chanelle Tank (sold out); Ray-Ban Matte Classic Aviator Sunglasses ($168); Lululemon Wunder Under Pants in Black; Adidas Stan Smith Sneakers
On Kaia Gerber: Brandy Melville McKenna Tank (sold out); Meshki Kasia Patent Miniskirt; Obey Jumbled Crew Socks ($10)
Brandy Melville
Skylar Tank in White
Graphic Tees
For instant cool-girl vibes, Sofia Richie, Kaia Gerber, and Hailey Bieber reach for a graphic tee. Take it from these celebs: This basic lends a laid-back aesthetic to a casual ensemble.
(Image credit: Backgrid)
On Sofia Richie:Brandy MelvilleHailie Grand Tour Top (22);Chanel Royal Blue Vintage Velvet Tassel Mini Camera Bag
Brandy Melville
Hailie Grand Tour Top
(Image credit: Backgrid)
On Kaia Gerber: Alexander Wang x Gentle Monster Ceo Sunglasses; Re/Done Distressed High-Rise Loose Jeans ($250); Converse Chuck Taylor All-Star Hi Sneakers; Saint Laurent Monogram Sunset Leather Satchel Bag
Brandy Melville's trademark is exclusivity, with everything from its "one size fits all" clothing, to allegedly even hiring employees based on race and looks. Though the European roots, soft aesthetic, and exclusive customer base may fool you, Brandy Melville is really just another fast fashion brand.
Brandy Melville makes clothes for thin girls. And it isn't sorry. The retailer, run by a secretive Italian family, produces stylish and affordable basics that are sold mainly in one size. Skinny, mostly blonde girls fill its social-media feeds and often staff its stores.
Whether they're layered over printed midi skirts or high-waisted jeans, Brandy Melville's crazy-affordable button-down cardigans are staples in both Kaia Gerber's and Lily-Rose Depp's wardrobes.
Once hired, employees said were required to send full-body shots of their outfits to Marsan, who kept them in a folder on his phone; some alleged that they were asked to send photos of their chest and feet as well.
It dries up water sources and pollutes rivers and streams, while 85% of all textiles go to dumps each year. Even washing clothes releases 500,000 tons of microfibres into the ocean each year, the equivalent of 50 billion plastic bottles.
The recent HBO Max documentary, "Brandy Hellville: The Cult of Fast Fashion," has stirred controversy by shining a spotlight on Brandy Melville's CEO, Stephan Marsan.
Market and target demographic. Brandy Melville has been described as trend-setting, relevant, cool, and fast fashion, and their most prominent buyers are young teen girls looking for trendy fashion from popular name brands. Girls consider the brand part of the "coquette" category.
Total Salary Range for Brandy Melville In Store Model
The estimated total pay range for a In Store Model at Brandy Melville is $31K–$45K per year, which includes base salary and additional pay. The average In Store Model base salary at Brandy Melville is $37K per year.
However, it is mentioned that their models need to be 5'7" tall [2]. It is important to note that this height requirement is specifically for their models and may not necessarily apply to their customers.
Brandy Melville has been described as trend-setting, relevant, cool, and fast fashion, and their most prominent buyers are young teen girls looking for trendy fashion from popular name brands. Girls consider the brand part of the "coquette" category.
Brandy Melville is an Italian clothing and fashion accessories brand that markets one-size-fits-all clothing. They place little emphasis on advertising and rely on word-of-mouth and social media.
There are four (4) styles of Brandy and they all depend on the aging process, just like Tequila. Very Special (VS): Aged at least 2 yrs. Very Special Old Pale (VSOP): Aged 4+ yrs. Extra Old (XO): Aged at least 6 yrs. Hors d'âge: Aged at least 30 yrs.
Coquette aesthetic is a 2020s fashion trend that is characterized by a mix of sweet, romantic, and sometimes playful elements and focuses on femininity through the use of clothes with lace, flounces, pastel colors, and bows, often draws inspiration from historical periods like the Victorian era and the 1950s, with a ...
Introduction: My name is Arielle Torp, I am a comfortable, kind, zealous, lovely, jolly, colorful, adventurous person who loves writing and wants to share my knowledge and understanding with you.
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